Covida Music Festival
Covida is the last project I developed while finishing my Postgraduate at UAL. I created the visual identity for this hypothetical music festival defining the brand and creating the logo, colour palette, illustrations, posters, festival app and merchandising.
The need for reunion after months of isolation during Covid-19 pandemic has led to the emergence of Covida Music Festival. This project was born under the motto “We belong together” and the main aim is to reunite people again and make them feel they are part of a whole, Covida is a place for human interaction where life is celebrated.
The logo is based on the principal geometric plane shapes. Usually two dimensional geometric forms are often defined by a chain of points or vertices that are connected by lines. In the shame way Covida festival wishes to stablish connection between people.
Covida App
The app of the festival has been created to add a unique experience and help the public to navigate through the festival.
